News
Alliance Laundry Systems Taps Nelson Schmidt as Agency of Record
Jan 12th
Agency to Provide Full-Service Marketing Communications
January 12, 2010 – Alliance Laundry Systems LLC, a global leader in commercial laundry products, has selected Milwaukee-based Nelson Schmidt Inc. as its agency of record after an extensive agency review. Nelson Schmidt will provide Alliance with full marketing communications services including brand planning and development, research, advertising, media, public relations, direct marketing, interactive, sales support, events and promotions.
The engagement with Nelson Schmidt represents a new direction for Alliance. The company has historically managed marketing efforts in-house with agencies enlisted on a project-by-project basis. Nelson Schmidt has been engaged as a full partner in bringing world More >
Nelson Schmidt Wins National Creative Accolades
Jun 2nd
Agency Scores at Chicago’s BMA Tower Awards, New Jersey Ad Club
June 2, 2009 – Nelson Schmidt Inc., a full-service marketing communications agency, earned seven awards at Chicago’s Business Marketing Association’s Tower Awards on May 13 and four awards at the New Jersey Ad Club Annual Jersey Awards on May 28.
The Tower Awards recognize leaders in business-to-business marketing communication campaigns. The New Jersey Ad Club Awards honor outstanding achievements in both business and consumer advertising.
At the Tower Awards, Nelson Schmidt won across multiple disciplines including print, web, sales promotion and public relations. The agency took gold for promotional materials created for the ADP More >
Bostik, Inc. Names Nelson Schmidt Agency of Record
May 27th
Agency to Provide Service to Three Divisions
May 27, 2009 – Bostik Inc., one of the world’s largest manufacturers of adhesives and sealants, has selected Nelson Schmidt, Inc. as agency of record after a competitive review. Nelson Schmidt will provide branding, advertising, public relations, direct mail, research and tradeshow support for Bostik’s Non-woven, Tape & Label and Construction & Industrial divisions.
“Nelson Schmidt not only had the strongest experience in channel communications and international trade events,” said Courtney Korselt, Bostik’s Communications Manager, “but their team also had the best chemistry with ours, which is a critical consideration in selecting a marketing partner.”
Work More >
Nelson Schmidt Triumphs at BMA Bell Awards
Apr 8th
Agency Takes Eight Best of Division Bells, Second Consecutive Best of Show
April 8, 2009 – Nelson Schmidt, a leading full-service marketing communications agency, prevailed over the competition in the 2009 Business Marketing Association awards held last night in Milwaukee. The agency took home four Excellence awards, eight Bell trophies – the Best of Division designation – as well as winning Best of Show for the second year in a row.
The agency’s work for new client Automatic Data Processing Inc. Small Business Services made a particularly strong showing. The innovative “Paid by ADP” campaign was rewarded with six Bells for the More >
Nelson Schmidt Innovates BMA Awards
Apr 2nd
Agency Leads Creative, Technology for Bell 2.0
April 2, 2009 – Nelson Schmidt, a leading full-service marketing communications agency, successfully moved the Milwaukee chapter of the Business Marketing Assocation into the age of 2.0 with this year’s awards show. As winner of last year’s Best of Show, the agency was offered the chance to develop the theme of the 2009 event and took the opportunity to change the entire paradigm of the program. From call for submissions, through judging, to the presentation of entries, the experience was online and interactive.
Nelson Schmidt designed the awards Web site to facilitate digital submission and online More >
