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Nelson Schmidt Wins in the International BMA B2 Awards
Jun 16th
Honeywell Glowfly™ Product Launch Takes Best of Category
June 16, 2010 – Nelson Schmidt Inc., a leading full-service marketing communications agency has been awarded a top prize in the Business Marketing Association’s B2 Awards. The awards program is an international competition that recognizes excellence in business-to-business marketing and communications. Nelson Schmidt won Best of Category in the Promotional & Incentive Marketing category, Channel Partner division, for its new product launch campaign for Honeywell International’s Glowfly™ Universal Hot Surface Igniter.
The 2010 B2 judging panel was made up exclusively of senior-level business marketers from leading corporations including Motorola, CareerBuilder, Siemens Corporation, FedEx, Emerson, More >
Nelson Schmidt Named a “BtoB Magazine” Top Agency
May 14th
Respected Trade Media Outlet Recognizes Agency for the Fourth Consecutive Year
May 14, 2010 – Nelson Schmidt, a full-service marketing communications agency, has been included in BtoB Magazine’s Top Agencies List for the fourth consecutive year.
The list, compiled annually by the prestigious business publication, recognizes the top performers in small, mid-sized and large agency categories. The magazine’s editorial staff selects the best agencies based on criteria that include revenue growth, new business wins, innovative work product and expanded service capabilities.
Nelson Schmidt made a strong showing in 2009 despite what BtoB Magazine describes as the “most challenging year in decades” for the More >
Bostik Inc. Wins Idea Achievement Award
May 11th
Nelson Schmidt Client Recognized for Best New Product
Milwaukee, WI – May 11, 2010 – Relyance™, a new olefin-based adhesive platform introduced by Bostik Inc. in 2009, was recognized as an outstanding new product at this year’s IDEA10 International Engineered Fabrics Conference and Exposition held in Miami, Fla., during the last week of April.
The awards, co-sponsored by INDA, Association of the Nonwoven Fabrics Industry and Nonwovens Industry magazine, recognize the best new nonwoven and engineered fabric products introduced during the last three years. Relyance was honored in the raw materials category.
Nelson Schmidt, Bostik’s agency of record, worked closely with the company More >
Nelson Schmidt Adds Account Supervisor and Creative Director to Madison Office
Apr 30th
Agency Hires Executive Corporate Marketer and Award-Winning Creative Director
April 30, 2010 – Nelson Schmidt, a full-service marketing communications agency, has added Kim Anderberg as account supervisor and William Alexander as creative director to the agency’s Madison, Wis. office.
“The continued growth of our Madison operation has required adding new senior talent to serve our clients’ needs,” said Dan Nelson Jr., president of Nelson Schmidt. “Kim’s specialized background in corporate communications management and William’s experience as copywriter and creative leader at some of the Midwest’s top creative shops make them ideally suited for the high profile, national accounts serviced out of our More >
Alliance Laundry Systems Taps Nelson Schmidt as Agency of Record
Jan 12th
Agency to Provide Full-Service Marketing Communications
January 12, 2010 – Alliance Laundry Systems LLC, a global leader in commercial laundry products, has selected Milwaukee-based Nelson Schmidt Inc. as its agency of record after an extensive agency review. Nelson Schmidt will provide Alliance with full marketing communications services including brand planning and development, research, advertising, media, public relations, direct marketing, interactive, sales support, events and promotions.
The engagement with Nelson Schmidt represents a new direction for Alliance. The company has historically managed marketing efforts in-house with agencies enlisted on a project-by-project basis. Nelson Schmidt has been engaged as a full partner in bringing More >